10 Ways to Get More Customers in Michigan


If you’re looking for new customers, there are a number of ways to reach out and find them. You can use traditional marketing techniques like advertising or direct mail, or you can try newer methods like social media marketing or search engine optimization. You can also use a combination of strategies to reach the widest possible audience. Here are 10 ways to get new customers:

  1. Use search engine optimization to make sure your website comes up first in search results.
  2. Use social media platforms like Facebook, Twitter, and LinkedIn to reach potential customers where they already are.
  3. Make sure your website is mobile-friendly so that potential customers can easily find and contact you when they’re on the go.
  4. Use pay-per-click advertising to get your website noticed by potential customers who are already searching for what you offer.
  5. Use retargeting ads to reach potential customers who have already visited your website but didn’t take action the first time around.
  6. Make it easy for potential customers to contact you by providing multiple methods of communication on your website and in your marketing materials.
  7. Offer a free consultation or estimate so that potential customers can see what you have to offer without any obligation on their part.
  8. Host a webinar or other event that will give potential customers valuable information and show them how you can help them solve their problems.
  9. Get involved in your local community so that potential customers will get to know you and what you have to offer.
  10. Make sure your current customers are happy so that they’ll spread the word about your business to their friends and family members

Create a strong social media presence

  1. Post interesting and engaging content regularly.
  2. Respond to comments and questions promptly.
  3. Use relevant hashtags to reach a wider audience.
  4. Run social media ads targeting potential customers.
  5. Collaborate with influencers in your industry.
  6. Host social media giveawys and contests.
  7. Create a strong profile on all major social media platforms.
  8. Use social media analytics tools to track your progress and adjust your strategy accordingly.
  9. Keep up with the latest social media trends and best practices.
  10. Hire a social media marketing agency to help you grow your online presence

Host a webinar or virtual event

One great way to get new customers is to host a webinar or virtual event. This allows you to reach a wide audience without having to spend a lot of money on travel and other expenses. Plus, it gives you the chance to show off your expertise and build credibility with potential customers. To get started, simply choose a topic that would be of interest to your target customer base, and then promote your event through your website and social media channels. You can also reach out to relevant online communities and forums to let people know about your upcoming event.

Get involved with your local Chamber of Commerce

The Chamber of Commerce is a business organization that exists to promote and protect the interests of the business community. By getting involved with your local Chamber of Commerce, you can get access to a wealth of resources and support, including networking events, educational programs, and business advocacy.

Develop a referral program

A referral program is a marketing tool that encourages existing customers to bring in new business. In return for referring new customers, they receive a reward. This could be in the form of a discount, free product, or cash. There are many ways to set up a referral program, but the most important thing is to make it easy for customers to participate. The easier it is, the more likely they are to take part. Here are some tips for setting up an effective referral program:

  1. Keep it simple – make sure your referral program is easy to understand and easy to take part in.
  2. Offer an attractive reward – give your customers something they will actually want in return for referrals.
  3. Make it exclusive – create a sense of exclusivity by making your referral program invite-only or limited-time only.
  4. Publicize it – make sure your target market knows about your referral program byPromote it through advertising and social media.
  5. Make it personal – encourage customers to share their personal experience with your brand or product when recommending it to others.
  6. Timing is everything – time your referral campaign around key events such as holidays or product launches

Give something away for free

Giving away something for free is a great way to get new customers. You can give away a free product or service, or you can give away a coupon for a discount on your products or services. You can also give away a free report or e-book. Whatever you give away, make sure it is something that your target market would find valuable.

Get involved with a trade show or conference

There are many opportunities for businesses to get involved with trade shows or conferences. This can be a great way to network with other businesses and potential customers. It can also be a great way to showcase your products or services. If you are involved with a trade show or conference, be sure to check out the list of exhibitors and make a plan to visit them. You may even want to consider exhibiting at a trade show or conference to reach even more potential customers.

Sponsor an event

  • Sponsor an event Your business can become the exclusive sponsor of a community event, such as a charity walk, a concert in the park, or a Little League team. This is an excellent way to get your name in front of potential customers and to show that you’re a good corporate citizen. Be sure to have plenty of staff on hand at your sponsored event so you can talk to people about your products or services. And don’t forget to give out plenty of promotional items with your company name and contact information.
  • Give a speech Giving a speech is a great way to get new customers because it puts you in front of an audience who doesn’t know you or your business. When you give a speech, be sure to focus on the benefits of your product or service, rather than on the features. And be sure to include a call to action so that people will know what to do next if they’re interested in what you have to offer.
  • Attend trade shows Trade shows are excellent places to meet potential new customers. You can set up a booth at the trade show and talk to people about your products or services. Be sure to have plenty of information available so that people can take something home with them after they’ve talked to you. And don’t forget to follow up with everyone who expresses an interest in your products or services.
  • Host a webinar A webinar is an online seminar that allows you to reach a large number of potential customers all at once. You can use a webinar to introduce your product or service, explain its benefits, and answer any questions that people might have. Be sure to promote your webinar in advance so that people will know when and where to log on. And don’t forget to offer incentives for people who attend, such as discounts or freebies.

Advertise in a niche publication

Advertising in a niche publication is one of the most effective ways to reach your target market. By targeting a specific publication that your target market reads, you can effectively reach out to them and encourage them to try your product or service.


There are a number of ways to get new customers, and the best approach will vary depending on your business, your product, and your target market. The most important thing is to be creative, and to always be looking for new opportunities to reach potential customers. By following these tips, you can ensure that your business is constantly growing and attracting new business.